In the Press

C21 Media - La Maga sold to Uruguay, Colombia - March 24th, 2009

International telenovela firm Dori Media Group has finalised deals for its Wizard of Oz adaptation La Maga in Uruguay and Colombia.

The family-targeted novela, which launched at Mipcom in October, is a coproduction by Dori Media Contenidos, Illusion Studios and Nickelodeon. The show is based on the novel by L Frank Baum and combines real actors with animated scenes.

Jose Escalante, president and general manager of Dori Media Distribution, said: "We offer our clients a product that is always relevant, combining a magical storyline along with everyday events in the real world. The transformation between the fantasy world and reality, as well as wonderful animation artwork, ensures that viewers from all age groups will relate to this telenovela."

Jules Grant
© C21 Media 2009


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