In the Press
Charles Newbery, Daily Variety
BUENOS AIRES -- "Lalola" was the big winner at Wednesday's 38th Martin Fierro TV awards, taking home nine prizes.
The comedy, which airs on America TV, won the top Golden Martin Fierro trophy for overall program, and took lead actor and actress and supporting actor in a comedy, as well as nods for direction, screenplay and acting revelation.
"Lalola" is about a womanizer who is transformed into a woman and must endure the same kind of abuse he used to dole out.
It is produced by Argentina's Underground Contenidos and Israel-based Dori Media Group and been sold in tape and format versions to 52 territories over the past year, with Fox recently ordering a pilot.
The comedy helped America TV chalk up a total of 12 kudos.
Artear-Canal 13, which has climbed to first in the ratings over the past year to displace Telefe, topped the numbers with 13 awards, four of them for nursing telenovela "Mujeres de nadie" (Nobody's Women).
Other wins were for venerable variety show "ShowMatch" and sports program "Futbol de Primera" (First Division Football), as well as kiddie telenovela "Patito Feo" (Ugly Duckling).
Telefe trailed in third with eight wins, led by "Television por la identidad" (Television for Identity), a miniseries based on kidnappings during the country's 1976-83 military dictatorship.
The ceremony is organized by the Argentine Assn. of Television and Radio Journalists.
And the winners are:
GOLDEN MARTIN FIERRO, BEST PROGRAM OVERALL
"Lalola," America TV
MINISERIES
"Television por la identidad," Telefe
TELENOVELA
"Mujeres de nadie," Artear-Canal 13
COMEDY
"Lalola"
CHILDREN/TEEN FICTION
"Patito Feo," Artear-Canal 13
LEAD ACTOR, MINISERIES
Carlos Belloso, "Television por la identidad" and "Cuentos de Fontanarrosa" (Canal 7)
LEAD ACTRESS, MINISERIES
Cristina Banegas, "Mujeres asesinas" (Artear-Canal 13) and "200 anos" (Canal 7)
LEAD ACTOR, TELENOVELA
Luis Luque, "Mujeres de nadie"
LEAD ACTRESS, TELENOVELA
Susu Pecoraro, "Mujeres de nadie"
LEAD ACTOR, COMEDY
Luciano Castro, "Lalola"
LEAD ACTRESS, COMEDY
Carla Peterson, "Lalola"
SUPPORTING ACTOR, DRAMA
Gustavo Garzon, "Television por la identidad"
SUPPORTING ACTRESS, DRAMA
Lucrecia Capello, "Television por la identidad" and "Doble venganza" (Canal 9)
SUPPORTING ACTOR, COMEDY
Luis Ziembrowsky, "Lalola" and "Cuentos de Fontanarrosa"
SUPPORTING ACTRESS, COMEDY
Claudia Lapaco, "El capo" (Telefe)
ACTING REVELATION
Violeta Urtizberea, "Lalola"
SCREENPLAY
"Lalola," Susana Cardozo, Pablo Lago, Esther Feldman and Alejandro Maci
DIRECTION
"Lalola," Diego Suarez, Marcelo Suarez and Gustavo Luppi
PRODUCTION
"ShowMatch," Artear-Canal 13
JOURNALISTIC PROGRAM
"La Liga," Telefe
NEWSCAST
"America Noticias," America TV
HUMOR
"Peter Capusotto y sus videos," Canal 7
GENERAL INTEREST
"Mananas informales," Artear-Canal 13
ENTERTAINMENT
"Susana Gimenez," Telefe
SPORTS
"Futbol de Primera," Artear-Canal 13
CULTURAL
"Ver para Leer," Telefe
MUSICAL
"Badia en concierto," Canal 7
REALITY
"ShowMatch," Artear-Canal 13
HOST, FEMALE
Ernestina Pais, "Mananas informales"
HOST, MALE
Marcelo Tinelli, "ShowMatch"
COMEDIAN, FEMALE
Anita Martinez, "Noche de ronda," America TV
COMEDIAN, MALE
Diego Capusotto, "Peter Capusotto y sus videos"
JOURNALIST, FEMALE
Monica Gutierrez, "America Noticias"
JOURNALIST, MALE
Julio Bazan, "Telenoche," Artear-Canal 13
ORIGINAL MUSICAL SCORE
"Mujeres de nadie"
© 2008, Variety, Reed Business Information, a division of Reed Elsevier, Inc

